Effective communication starts with understanding the forces that shape how people think, feel, and act. Through consultation, audience research, and landscape and capacity audits, we help organizations uncover what is actually driving perception and behaviour.
Our Approach
Our research goes beyond surface metrics or assumed personas. We look at context and lived experience to identify the social currents that influence decision making and engagement. Our findings are synthesized and presented as clear, prioritized recommendations grounded in evidence.
Why It's Important
This work helps clarify where opportunities exist, where friction occurs, and what is realistically achievable. It establishes a shared understanding of context and constraints, and provides the foundation for strategy and creative decisions. The result is insight that can be used.
Typical Deliverables
Research
Landscape analysis
Market research
Research review
Audits
Communications audit
Marketing assets audit
Web audit (SEO & UX)
Consultations
Audience consultations
Stakeholder consultations
Have a difficult communications problem? Reach out, we’re always happy to chat.